Social Media Audit SpringerBriefs Computer PDF 1841480eb

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Social Media Audit: Measure for Impact (SpringerBriefs in Computer Science) PDF




by Urs E. Gattiker : Social Media Audit: Measure for Impact (SpringerBriefs in Computer Science)

ISBN : #1461436028 | Date : 2012-10-29

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PDF-5db79 | Social media has drastically improved the way we can reach target audiences and serve our customers. Like its financial counterpart, the social media audit (SMA) can be described as a formalized review of anorganization’s social media activities. However, contrary to financial audits, social media audits are not guided by government regulations or a set of professional rules and standards. This bo… Social Media Audit: Measure for Impact (SpringerBriefs in Computer Science)


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Social Media Audit: Measure for Impact (SpringerBriefs in Computer Science) by by Urs E. Gattiker

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